PRIMERA®
Primera® is a terminal breeding programme designed to provide high performance finishing lambs which excel in meat characteristics. Marks & Spencer searched the globe for this quality and found it in this Rissington Breedline programme.
The targeted breeding objectives of Primera® are:
- To lamb unassisted
- Fast growth and early maturity
- Efficient conversion of grass to carcass
- Selection for market required meat characteristics
Underpinning every statistic and procedure are the technical systems and measurements Rissington Breedline adopts to achieve positive outcomes. They include:
- Scale - Primera® sires are the result of the world's largest progeny test
- MyoMax - a marker for muscling on the leg and rump
- LoinMax - a marker for increased eye muscle size
- Meat quality - the attribute of the future
This is not hit and miss. This is thorough testing, sound data and hard work.
To bring your future into focus with Primera®contact us today.
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